AMPM Projects - Gulf Oil Fuel Station Johannesburg
(Industrial Photography)

Premise:

Gulf Oil is one of the top fuel retail providers in the United Kingdom, with networks and operations opening across the globe.
In 2019 I was contacted by AMPM Projects to photograph the various Gulf Oil fuel stations they worked with in Yeoville, Johannesburg and Pretoria.

Personal experiences:

This was an interesting shoot location to say the least, the centre of Yeoville is not exactly considered the safety place in Johannesburg,
luckily with proper pre-planning, site scouting and the assistance of ZSS Security the shoot was executed with finesse in a matter of minutes.

I arrived on site before sun rise so that i could adequately scout the location and plan exactly where i wanted to capture each photograph from,
after my scout i sat in my car and sketched a rough omni view visual representation of the site so that I could mentally plan my shoot direction based on what I had seen.

I waited a bit longer for my client to arrive with our security guard and for the perfect lighting, golden hour,
i met with my client explained exactly how i wanted to shoot and that it should only take a few minutes we deliberated and confirmed the photographs that we were required to capture.

I arranged that the station be closed to the public for a short period of time and waited for the remaining vehicles to leave.
I setup close to the station, adjusted my aperture, shutter speed and white balance and roughly balanced my verticals and horizontals so that i could make minor adjustments based on the landscape.

I set up in my first capture location and 11 clicks later I was finished, my client and I reviewed the captured photographs and confirmed that we were both happy.

In post-production 7 of the 11 photographs made the cut and I began editing.
I used a combination of subtle long-exposure and low-key style shooting to eliminate clutter from the very busy fuel station.
The low-key photographs allowed me to hide the multiple vehicles parked outside and around the fuel station and the long exposures
made comping out people a little easier as well as allowing soft light leak from the overhead lighting.

Equipment Used:

Canon 5D Mark IV, Manfrotto 055 Carbon Fiber Tripod, Canon 24mm Tilt Shift Lens

Client:
Adamjee Group
AMPM Projects
Gulf Oil 

2019/05/29

Click to Enlarge images

Oliver Karstel is a professional photographer, videographer, designer and creative consultant.
I specialise in custom content creation, brand development and marketing.
info@oliverkarstel.co.za www.oliverkarstel.co.za | FB.com/oliver.karstel.media | IG.com/oliverkarstel 

Copyright © 2017 Oliver Karstel Photography. All rights reserved